For campaigns with medium ($3,000 – $4,999) / mo budget. With an option to include Search Network Campaign, Display Network / Remarketing, Facebook, and Gmail.
Please contact your Project Manager should you want to purchase this product.
|Budget Range||$3,000 (minimum) to $4,999 (maximum)|
|Platforms||Google Search Network
Google Display Network (Including Remarketing)
|Set-Up Fee||$299 (Free for 6-month lock-up contract)|
|Estimated Total Clicks||1,375|
|Estimated Total Impressions||198,333|
PPC Medium Package provides your business with a dedicated PPC specialist to Create, Manage, and Monitor your Paid Digital Media Account. Keyword research is used to analyze which search terms will be more beneficial for your business. A four-step process which consists of 1) setting media objectives in light of marketing and advertising objectives, 2) developing a media strategy for implementing media objectives, 3) designing media tactics for realizing media strategy, and 4) proposing procedures for evaluating the effectiveness of the media plan, are used to provide the business owner the digital presence he needs in Google & its Search partners. The same will be implemented on other platforms such as Facebook, Youtube and LinkedIn. The goal is to allow the business owner to grow his company together with his online audience. It also includes a Remarketing campaign that will target people who already visited your site.
Each PPC Package includes free Landing Page Analysis, daily performance monitoring, reporting, dashboard integration and reporting, and Project Manager consultation.
|Keywords||Up to 50|
|Ad Groups||Up to 20|
|Ad Texts Created||8|
|Bid Optimization||Twice a Week (if needed)|
|Project Manager Consultation||Bi-Monthly|
|Google My Business (if needed)||Yes|
(if with Google My Business Account)
|Banner Ads Creation||$199 (Up to two studies)|
|Landing Page Analysis||Free|
|Landing Page Optimization and Setup||Add $149|
|Thank You Page Creation + Google Analytics Set up||Add $149|
|GTM Installation + Event Setup||Add $199|
|Enhanced Ecommerce Setup for WordPress Only + Google Analytics Set up||Add $199|
We utilize the correct platform to achieve the goals of your clients. Depending on your client’s needs, we can do Search Campaigns, Google Display Network, Facebook, Gmail, and create Remarketing campaigns.
- Search Marketing Platform: Yes
- Google Display Network: Yes
- Remarketing: Yes
- Text Ads: Yes
- Banner Ads Creation (1 set x 6 sizes): Add $149
By analyzing your client’s business and marketing goals, we would use the best ad extensions to boost the performance of your campaign and attract the right visitors to your site.
- App Extensions
- Call Extensions
- Location Extensions
- Review Extensions
- Sitelink Extensions
- Callout Extensions
Extensive research at the start of the campaign allows us to understand your client’s business and use the right keywords tied with the best ad text to optimize your campaign. All keywords and text only deployed upon your approval.
Search Campaign Setup
- Keyword Research: 6 hours
- Daily Budget Set-up
- Ad Scheduling
- Campaign Structuring
- Ad Copy Creation
- Ad Extensions
- Set-up Report
We monitor and optimize your campaigns constantly to increase the efficiency for each click.
Search Campaign Management
- Bid Optimization: Twice a week
- Ad Copy Test
- Ad Extension Management
- Keyword Management
- Negative Keywords
- Report Analysis
- Report Generation: Monthly
For branding and Remarketing campaigns, we recommend Google Display Network. Banner Ads not included.
Google Display Network and Remarketing
- Remarketing List
- Banner Ads Setup
- Audience Creation
- Text / Image / Responsive Ad Format